SRAM began with the goal of creating the absolute best shifting system for bicycles. In 1988, SRAM released the original Grip Shift system which took a fresh look at drivetrain components with modern twist shifters.
Then, to support their innovative outlook, SRAM invested in Sachs Bicycle Company and built a state-of-the-art manufacturing facility in Schweinfurt Germany.Today, all SRAM fabricates is bicycle components, which is why they do them so well.
SRAM continues to refine and redefine the ultimate ride. This is most evident in the harsh testing arena of the professional cyclist. They stress their drivetrains with powerful force and demand clean crisp shifting and powerful braking all in a stunningly lightweight and durable package. These athletes are the source for new ideas and improvements. From mountain to road, SRAM sponsors world-class athletes. And they expect nothing less than perfection from SRAM. Stop by Richards Bicycles today and check out our ever growing selection of SRAM components, or feel free to browse our SRAM online store below to help find what you need!
Customize your handlebars with new end plugs. Compatible with MTB and Road, carbon and aluminum.
- Parts listed are for servicing and overhauling a single master cylinder/lever assembly
SRAM's Ceramic Bearing Grease is perfect for maintaining your SRAM components that feature ceramic bearings. This high-tech lubricant minimizes friction to maximize your performance and it keeps your SRAM components going strong year after year. Plus, the 10ml syringe container makes it easy to…
SRAM's Handlebar End Plugs are just the thing for adding a fun, custom touch to your handlebar taping job. They feature SRAM's famous and stylish "Make the Leap" frog logo.
SRAM's Handlebar End Plugs are just the thing for adding a fun, custom touch to your handlebar taping job. They feature SRAM's famous and stylish S logo.
Tools for repairing and maintaining SRAM Level brakes.
Tools for repairing and maintaining SRAM Level brakes.
SRAM Racing Grips offer a great grip for total control and come in several sizes to fit your front-end setup. These durable rubber grips have stylish logos stamped in them and are built to last and not slip.
- For removing/installing cartridge bearings in SRAM X0 hubs and Roam, Rail and Rise wheels
SRAM's Cable Housing/Hydraulic Line Rotating Hooks secure your cable housings to hold them the way you want them, keep them from hitting each other and making rattling noises, and they provide a tidy custom look, too.
SRAM's Rise 40 Conversion Cap Tool will allow you to easily change the conversion caps (sold separately) on your Rise 40 wheels.
SRAM's Line/Housing Frame Protectors are rubber covers that simply press onto your cable housings and or hydraulic lines to prevent the housings from hitting the frame and rattling or damaging the finish. There are 4 protectors in each package.
SRAM's Butter Grease is a Slickoleum lube recommended for fork bushings, Roam and Rise wheel rear hub pawls and Reverb seat post service. Keep your parts working smoothly!
SRAM's 3.0 Twist Shifters are simple to use and offer solid shifting and reliable construction. Using SRAM's 1:1 actuation ratio technology, the 3.0s are easy to set up and easy to adjust. Plus, with a simple twist of the wrist, you can shift all of gears at once. These shifters are indexed to…
SRAM’s cranks are strong and tough, ready for any kind of ride. So it’s inevitable that pedal strikes and debris will chip away at the end of the crank. SRAM’s Carbon Crank Boot is an upgrade that combats the wear and tear that comes with hard riding. The boot protects the crank from surface damage…
SRAM's DualDrive is a unique drivetrain that combines a three-speed internal-gear hub with an external cassette and derailleur. The result is a wide-range of gears in a clean, one handed control system. SRAM's DualDrive Clickbox attaches to the DualDrive hub—and the DualDrive shifter via cable—so…
SRAM’s I-Motion 3 Shifter is simple and easy-to-use for hours of care-free riding. This 3-speed twist-shifter works in concert with SRAM’s I-Motion 3 internally-geared hub (sold separately). Whether you’re going up uphill, downhill, are pedaling under load, or even standing still, the I-3 shifter…
SRAM'S Jonnisnot Shifter Grease is a fluorocarbon lube perfect for steel-on-composite applications and for brake and shift cables. It minimizes friction and maximizes the performance of your components. You'll love the easy-to-use 20ml syringe container, too.
SRAM's 3.0 Twist Shifters are simple to use and offer solid shifting and reliable construction. Using SRAM's 1:1 actuation ratio technology, the 3.0s are easy to set up and easy to adjust. Plus, with a simple twist of the wrist, you can shift a handful of gears at once.
SRAM's PC-1 Single Speed Nickel Chain is designed for singlespeed bicycles so it won't jump off when you're laying down the power. It comes with a connector link for easy installation and removal.
- For SRAM S40, S60, and S80 carbon-clincher road wheels - Sapim aero-bladed straight-pull spoke with proprietary 5.5mm internal nipple (special, 115mm-length tool sold separately)
SRAM's 300 Hub is solid, dependable, and an excellent value. An aluminum hubshell with machined flange offers no-nonsense durability. Dependable cup and cone bearings roll smooth for the long haul and a strong, steel quick-release axle holds up under pressure, just like you.
SRAM's PC-850 Chain makes a trusty partner over hill and dale. It's easy to install, too, thanks to the no-tools-needed PowerLink. Quiet, smooth, reliable and very affordable, the PC-850 is a fine value.
SRAM's SuperCork Bar Tape looks good and feels great. This light, stretchy tape is easily installed and adds a touch of class to any bike.
- Includes a washer and 10,12,14,16,18,20,22 and 30mm backing nuts
SRAM's Locking Foam Grips offer the soft feel of foam with the easy installation and security of a lock-on grip.
• Replacement locking handlebar grip sets for X0 and XX Grip Shift • Available in 100mm and short length 85mm shifter with interlocking Grip Shift interface and single bolt clamp. • Available in full-length 122mm grips with dual locking bolt clamps. • Available in black and silver.
SRAM's PC-1 Single Speed Chain is designed for singlespeed bicycles for responsive power even when you're really cranking. It comes with a connector link for easy installation and removal.
• Covers the unused high-mount front derailleur mount on 1x-equipped bikes • Black anodized aluminum
SRAM's Inline Barrel Adjusters are placed on your shift cables near the handlebars so that you can turn the adjusters to fine-tune your shifting. They feature durable and light aluminum/composite construction with rubber covers for easy operation.